Map your industry.
Mine its engagement.

Watch the companies and people shaping your space, competitors, partners, thought leaders. See what they post, what resonates, and who's engaging. Turn that landscape into scored leads.

Apollo
Company
La Growth M.
Company
Lemlist
Company
Hunter.io
Company
G. Raoul
Influencer
M. Patel
Influencer
You
Tracking
14 profiles
Posts · 30d
312
01 · What it answers

Questions about the landscape.

Not another analytics dashboard. A living map of who's talking, what's working, and who's paying attention.

Who's engaging with our competitors?
What topics are driving the conversation?
When does a lead change jobs or titles?
What content formats actually work here?
02 · Onboarding

Don't know who to watch? AI suggests.

Paste your company URL. AI researches your space. You pick the ones worth monitoring. Five steps, two minutes.

STEP 01
Discover
Understand your competitive landscape with AI.
Discover
Review
Add
Understand your competitive landscape
Monitor companies and influencers on LinkedIn to sharpen your content strategy.
Track company content and industry trends
See what topics, formats, and cadences are working for companies in your space.
Discover warm leads from engaged audiences
Identify people who engage with posts from profiles you watch -- they already care about your category.
Train AI to write better content from top-performing posts
Let top posts in your industry inform your AI content generation.
Find companies to watch I already know who to watch -- skip discovery
Discover
Review
Add
Find companies to watch
Enter your website and industry so we can find relevant profiles to watch.
BackResearch profiles
STEP 02
Describe
Paste your company URL + industry.
STEP 03
Research
AI scans the web for relevant players in your space.
Discover
Review
Add
Researching companies in B2B Outreach
This usually takes 15--30 seconds.
Scanning phantombuster.com for product signals…
Extracting category: B2B Outreach & Sales Automation
Querying web for competitors in category…
Found 14 candidates -- ranking by relevance…
Pulling LinkedIn company pages…
Discover
Review
Add
Review suggested companies
Select the profiles you want to monitor on LinkedIn.
Apollo
All-in-one sales intelligence platform with a massive B2B contact database, multichannel outreach, AI scoring, and built-in CRM.
Competes directly as a sales automation tool, with database-driven prospecting and outreach often compared in B2B sales workflows.
La Growth Machine
Sales automation platform specializing in LinkedIn and email sequences, data enrichment, inbox warmup, and AI voice features.
Positioned as a comprehensive alternative -- data extraction, multichannel outreach, and automation in one platform for B2B prospecting.
Expandi
Cloud-based LinkedIn automation tool for safe outreach sequences, profile visits, connection requests, and lead generation.
Competes in the LinkedIn automation space with social media scraping and action automation tailored for B2B outreach.
Skrapp.io
LinkedIn-focused tool that extracts verified business emails from profiles using a Chrome extension and AI verification.
Provides lead scraping and email finding from LinkedIn, directly overlapping with data extraction capabilities for B2B outreach.
Woodpecker
Cold email and sales automation platform built for B2B outbound sales teams, focusing on email sequences and follow-ups.
Serves B2B outreach needs with automation similar to integrations for email campaigns and prospecting.
Instantly
Cold email outreach platform with warmup, sequencing, and deliverability tools for scalable B2B prospecting.
Integrates enriched data in email outreach, competing in the B2B sales automation ecosystem.
BackAdd 5 companies
STEP 04
Review
Select which suggested profiles to monitor.
STEP 05
Add
Confirm -- profiles are added and start resolving.
Discover
Review
Add
Adding 5 companies to Intelligence
The system will use actions gradually over the coming days to discover and analyze content from these companies.
Apollo
queued
La Growth Machine
queued
Expandi
queued
Woodpecker
queued
Instantly
queued
Monitoring begins within ~15 minutes. First posts appear in Profiles and Topics as soon as they're indexed.
BackConfirm
Already know who to watch? Skip discovery. Paste LinkedIn URLs directly from the Profiles page.
03 · Profiles page · list view

Every profile you track, in one view.

Companies and influencers side by side. Status, post count, last analyzed, at a glance. Pause, resume, or delete any of them.

Profiles (6)
AllActivePaused
Add Profile
ApolloCompany
Active
⋮
linkedin.com/company/apolloio/
24 posts 2h ago
La Growth M.Company
Active
⋮
linkedin.com/company/la-growth-machine/
18 posts 5h ago
WoodpeckerCompany
Active
⋮
linkedin.com/company/woodpecker-co/
12 posts 1d ago
Hunter.ioCompany
Paused
⋮
linkedin.com/company/hunter-io/
9 posts 3d ago
Manthan Patel
Manthan PatelInfluencer
Active
⋮
linkedin.com/in/manthanpatel/
47 posts 1h ago
G. Raoul
G. RaoulInfluencer
Active
⋮
linkedin.com/in/graoul/
31 posts 4h ago
04 · Profiles page · detail view

Drill into a profile. See posts. See patterns.

Two tabs. Posts shows everything they've published, click any to see who engaged. Analytics rolls it all up: engagement trend, topic mix, and which topics actually land.

SaleshandyCompanyActive
linkedin.com/company/saleshandy/
Pause Delete
Engagement over time
Total · last 28 days
7,099↑ 34%
Topics · most posted
What they talk about
Sales Strategy14
Lead Gen11
Cold Email8
Outbound6
CRM4
Product3
Topics · most engagement
What resonates
1
Sales Strategy
2,482
2
Cold Email
1,876
3
Lead Gen
1,532
4
Outbound
1,104
5
CRM
684
6
Product
421
05 · How a watch works

Paste a URL. We do the rest.

Every watch runs the same loop: resolve the profile, discover new posts daily, collect engagement per post, and surface the people who show up.

What a watch captures
Posts
Every post published by the profile or company.
Engagers
Who reacted, commented, reposted -- resolved to LinkedIn profiles.
Topic tags
Each post classified by AI into your taxonomy.
Profile meta
Picture, resolved name, LinkedIn ID -- retrieved on add.
Entity type is detected automatically from the URL — /company/ becomes a Company, /in/ becomes an Influencer.
Lifecycle
1
URL added
Paste a LinkedIn company or person URL.
2
Resolving…
System retrieves name, picture, LinkedIn ID in the background.
3
Active
Daily: discover new posts. Collect engagement on each.
4
Engagers → leads
Every person who engages becomes trackable.
Statuses
Active, discovering posts + collecting engagement Paused, monitoring stopped
06 · Topics

A taxonomy that follows the conversation.

AI classifies every post and accumulates topic interest per lead. Filter sourcing by topic, or use it as a signal weight.

Eight categories · dozens of topics
Multi-language (FR, EN, …)
Sales Strategy
Lead GenOutboundCold EmailLinkedIn SDRDiscovery
Product Management
RoadmappingPLGUser ResearchMetrics
Marketing
Content OpsDemand GenSEOBrand
Finance
PricingRevenue OpsForecasting
Ops & Leadership
HiringCultureRemoteManagement
Engineering
InfraAIDeveloper Tools
Design
Product DesignSystemsResearch
Industry
SaaSB2BAgenciesEnterprise
Per post. Every discovered post gets topic tags from AI during ingestion.
Per lead. Topic interest accumulates over time from what each lead engages with.
07 · The handoff

Engagement doesn't sit in a dashboard. It moves.

Two paths out of Intelligence. Both end with your team talking to the right person at the right moment.

PATH A
Engagement becomes score.
When a lead reacts, comments, or reposts on a tracked post, the event becomes a scored signal. If that lead is already an ICP match, they get included in the next workflow batch.
Sarah ChenICP match 87
Commented on Apollo's post · “This is exactly what we need”
Reacted to 3 Lemlist posts this week
→ added to next workflow batch
PATH B · FAST TRACK
High-intent = fast lane.
Per tracked post, a signal agent reads comments and assigns intent. High and medium intent commenters skip the queue, routed into a dedicated workflow immediately for outreach within the hour.
High intentBuying now -- 'where can I pay'
Medium intentEvaluating -- asks specifics
Low intentCurious -- wants to learn
-Noise -- ignored

See who's paying attention. Before anyone else does.

Watch the landscape. Mine the engagement. Feed it back into your campaigns automatically.

Start free trial